May 7, 2012 – Irvine, Calif. – Irvine BMW is excited to confirm, having demonstrated that it is the perfect blend of sports sedan-like driving dynamics and SUV utility in markets around the world, the BMW X1 is setting out to conquer the US.
The talented Sport Activity Vehicle of the premium sub-compact segment will make its US market debut armed with state-of-the-art powertrain technology, innovative features, selective design modifications and extensive interior refinements.
The new 2013 BMW X1 will arrive in authorized BMW Centers in the fall of 2012 starting at an MSRP of $31,545 (including $895 Destination and Handling).
The X1 has proven to be highly successful, with sales having already exceeded 275,000. As has been the case with other models before it, the BMW X1 finds itself in a competitive market segment that it virtually spawned. Unlike other BMW SAVs, X1s destined for the US will be built in BMW’s Leipzig, Germany plant. The popularity of the X1 around the globe has proven so great that X1s for the Chinese market will now be built in a newly opened plant at Tiexi in Shenyang Province.
The arrival of the BMW X1 to the US coincides with an update that includes exterior and interior refinements as well as a host of BMW EfficientDynamics technologies. All models feature Brake Energy Regeneration while the X1 sDrive28i and xDrive28i models also benefit from Auto Start/Stop and ECO PRO mode to further reduce fuel consumption.
Another element of the update is the availability of BMW Lines for the first time in an SAV, as an alternative to the base trim level. Both the BMW xLine and BMW Sport Line offer exclusive design and equipment features. The xLine emphasizes the robust versatility of the new BMW X1 while the Sport Line accentuates its performance and handling. For enthusiasts who want to accentuate the sporting character of their X1 even further, an M Sport Package is also available.
Irvine BMW's helpful and knowledgeable staff, expert factory-trained technicians, state-of-the-art service department, comprehensive parts department and one of the nation’s largest selections of new, used and certified pre-owned BMWs have made Irvine BMW a landmark in Southern California’s automotive landscape. For more information about Irvine BMW, visit the dealership at 9881 Research Drive in Irvine, Calif., or online at irvinebmw.com.
As a proud member of the Shelly Automotive Group and one of the largest BMW centers on the West Coast, Irvine BMW has loyally served Orange County including - Aliso Viejo, Capistrano Beach, Dana Point, East Irvine, Foothill Ranch, Laguna Beach, Laguna Niguel, Laguna Hills, Laguna Woods, Lake Forest, Lake Elsinore, Ladera Ranch, Mission Viejo, Rancho Santa Margarita, San Clemente, Silverado, San Juan Capistrano and Trabuco Canyon
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